Skip to content
UP by Ilikia · Fred Fortes
  1. Dr. Fred Fortes
  2. Blog
  3. After 40

Facial rejuvenation after 40: what changes in the face and what to consider

At 40, many women start to notice that the face reads differently, not that it looks older. The cheekbones sit lower, the contour is less defined. It is a phase in which the assessment usually finds very concrete things.

Woman in a camel coat and sunglasses reads a book at a cafe table, with a cup and flowers beside her and the street in the background

What usually changes in the face in this phase

After 40, the change that draws the most attention is not the wrinkle. It is support. The face is still the same one, but the way support is distributed across the thirds of the face starts to shift, and that changes how light falls on it.

Midface

The malar region, the cheekbone area, is where the face usually loses support first. When it deflates and descends, the midface flattens and the under-eye hollow looks deeper, even without any change in the eyelid skin.

Lower third

With the midface sitting lower, the nasolabial fold deepens and the jawline loses definition. It is the classic concern of someone who looks at a profile photo and feels the line of the face is no longer the same.

Skin and texture

The skin becomes a little thinner, produces less collagen and creases more easily. It responds well to care, but it does not restore the support that comes from the deep layers.

Why 40 comes up so often in this conversation

Loss of support usually becomes visible between the ages of 35 and 50. It is not a line crossed on a birthday. It is the moment when several slow changes add up enough for the mirror to show them.

Underneath, three things happen at once. There is gradual bone resorption in areas such as the orbit, the cheekbone and the jaw, so the base everything rests on shrinks. The fat compartments of the face change: some deflate, others descend. And the skin produces less collagen, following movement less well.

The pace of all this is personal. Genetics, sun, sleep, smoking and large weight fluctuations explain why two women aged 42 can be at very different points. The number on the document says little; what the assessment finds says a lot.

What the assessment looks for

The facial assessment does not start with the complaint, it starts with the whole. Using photos and an analysis of the thirds, the goal is to separate what has lost structure from what only looks tired. That distinction is what prevents treating the wrong place.

The diagnosis also takes your moment in life into account: routine, health, what genuinely bothers you and what you do not want changed in your face. Some faces need structure before anything else, and some faces do not need anything yet. If it does not make sense to apply anything that day, nothing is applied.

"Everyone is at a different moment in life. I personalize the management of aging according to yours."

Dr. Fred Fortes

Which options exist without surgery

Each option works on a different layer, and the choice depends on what the assessment finds:

  • Hyaluronic acid: restores structure at the deep support points. It is the option that responds directly to loss of support.
  • Botulinum toxin: acts on the muscles of expression, as part of facial planning, not as an isolated procedure.
  • Microfocused ultrasound: a technology used when the assessment indicates it, always within a plan.

The indication changes from face to face. Skincare at home still counts, but it does not restore deep structure. If your main concern is the face descending, also read why the face sags and which treatments can help.

How the N3F® Protocol works with this phase

In the N3F® Protocol, the whole face is treated in the same session, with hyaluronic acid only, in three steps and always in this order.

Structural replacement

Structural replacement restores the volume that time took away, at the points that support the face. It is the foundation of the plan.

Repositioning

In repositioning, what has descended regains a higher position. This is the step that demands the most anatomical reading, and it is where the lifting effect comes from.

Enhancement

Enhancement closes the design: the features that have always been yours, slightly more defined, without excess. The natural look comes from that order, not from a finish applied at the end.

What happens after the session

After 40, facial rejuvenation makes more sense as follow-up than as a single event. The path after the restructuring has two milestones: a 60-day follow-up for fine adjustments, with everything settled, and annual maintenance, with about a third of the initial amount, adjusted to your moment.

Because the foundation has already been built, the logic is to work with less product at each visit. This is what Dr. Fred Fortes calls management of aging: planned recurrence instead of one-off decisions taken whenever something bothers you. To understand the full reasoning, see how the face changes over the years.

Care that still matters at home

No in-office treatment replaces the basics, and the basics weigh more than they seem in this phase:

  • Sunscreen every day. Unprotected exposure accelerates photoaging, the most consistent external factor.
  • A guided skincare routine, which improves skin quality: texture, glow and the ability to hold water.
  • Sleep and alcohol in moderation, because morning puffiness changes how the face reads.
  • Avoiding large weight fluctuations, which disorganize the fat compartments of the face.

The assessment takes place at N3F Clinic, in Brooklin, São Paulo, or during periodic appointments in Florianópolis.

Frequently asked questions

What is the best facial rejuvenation treatment after 40?
There is no single one that suits everyone. When the concern is a tired, sagging or contourless face, restoring structure is usually the starting point. In the N3F® Protocol this is done with hyaluronic acid across the whole face, from an individual plan.
Is 40 too late to start?
It is not a question of early or late. After 40 is the range in which the protocol makes the most sense, precisely because loss of support tends to be visible. What defines the indication is what the assessment finds in your face.
How long does the result last?
The protocol includes a 60-day follow-up for fine adjustments and maintenance once a year, with about a third of the initial amount. Every face responds in its own way, which is why follow-up is part of the plan.
Do I need to pause my routine after the procedure?
The N3F® Protocol restores support and contour without cutting and without time away from your routine. The specific guidance for your case is given at the assessment and on the day of the session.

Book your assessment.

First Dr. Fred looks at your face. Then the two of you talk about what makes sense, and at what pace.

Book a consultation Explore the N3F Protocol

Start with a consultation.

The assessment defines whether the N3F® Protocol is the right path and what it would look like on your face. No rush, and no promises before looking.

Book a consultation